A customer from the pharmaceutical industry wants to relaunch a product. In doing so, it is important to him that, in addition to the new content, the emotion of the kick-off is not neglected.
On behalf of the Schmittgall advertising agency, Movendi is developing a talk show with several emotional segments in which the client's main players and customers are showcased. The short clips serve as “teasers” for the various topics of the launch. These are then always explored in more detail in a talk situation. Other talk guests and experts are digitally connected. The special thing: Although the event is broadcast “live” as part of a hybrid event, it was completely pre-produced in advance. “Live” mishaps or similar are thus excluded.
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